VIDEO WORKFLOW FOR THE PLAIN DEALER, 2015
1. BASIC VIDEO TIPS (See video sample)
1. Pick a quiet, well-lighted place for your interview. Simple backgrounds work best.
2. Shoot horizontally.
3. LIGHT: Make sure the subject’s face is not in shadow. Don’t shoot the person with their back to a window or outside with the sun behind.
4. Tuck your elbows into your sides so you can hold the camera still.
AUDIO WILL BE YOUR BIGGEST CHALLENGE
5. Stand within three feet of the subject. They should be able to reach out and touch your iPhone.
6. Be VERY aware of ambient sounds. Get away from machines. Avoid background conversations. Beware of birds! Have earphones and listen to what you captured when you preview your video: this is VERY important. Preview right after shooting. You may need to shoot again.
7. Prep your subject for the interview by telling them you need only 30 to 60 seconds of footage. Since you won’t be editing your footage. You may find what you have is not usable! Don’t be afraid to relocate and try again.
YOU WON’T BE EDITING
8. Since you won’t be editing your footage, you won’t need any B-roll or stills. But, as always, you can shoot still images with your phone and create a gallery.
9. SECOND VIDEO: Keep in mind that aside from the interview you can shoot footage of a facility or event and put that up as a standalone video. For example, say you’re covering Boo at the Zoo. You could do a short video interview where Mary Q. Smith explains the event. And then you could shoot a short video of kids and animals. Voila, two quick and easy videos for your post! (There are some advanced techniques we will discuss later that will allow you to attach the event video to the interview video.)
10. Sure, there are lots of ways to get fancy. But let’s walk before we run. THE POINT, FOR NOW, IS TO GET COMFORTABLE SHOOTING VERY SHORT, BASIC VIDEOS.
11. If you have an idea for a complex video, get with me. We’ll make it happen.
12. You will be using Videolicious (but in a non-complicated way) and sending your footage directly to Brightcove. This is all amazingly straightforward and easy, so there’s no reason you can’t be shooting video and regularly adding footage to your posts.
2. USE VIDEOLICIOUS TO PROCESS YOUR VIDEOS
First of all, don’t worry: You won’t be tapping your screen 20 times or doing any complicated video production antics! This is easier than photo galleries, so proceed with confidence!
GET SIGNED UP:
Get new VIdeolicious APP (or update it). To be properly set up for our Videolicious account, you will need your email, MT user name, and MT display name. Once you set up a Videolicious password, it will not change.
All the set-up has been done for those who provided me with the information.
For those who did not send me info, here’s what Seth Siditsky needs for your account, so contact him with the proper info. (His email is in our database.)
My info goes like this:
You can find your user name and display name using this URL; replace my user name with yours and search. Not all user names are as simple as jfobes. And not all have the same number of letters. Some might have “pd” in them, too.
HERE’S HOW TO SHOOT A VIDEO: (See video sample)
Open the camera APP on your iPhone.
Scroll to VIDEO. Red recording dot appears.
Hold camera horizontally and frame your subject.
Give the subject a countdown. Push record. Note that the timer is moving.
Push red button to stop recording. Video icon appears on left part of screen.
REMEMBER THAT YOU WON’T BE EDITING your footage, so what you see is what everyone will see. If subject says, “Are we recording?” that will go to the Web. If you lower the camera before you stop recording, that will be on the Web.
Preview your video; use headphones for IMPORTANT audio check! Press done. Or reshoot if necessary.
Now that you have some usable footage, open the VIDEOLICIOUS APP.
You see STEP ONE.
Select CHOOSE SHOTS. Choose ONE* piece of footage from your camera roll. Tap the footage. Green border appears on footage. Hit SAVE.
Step two: SKIP this step.
Step three: SKIP this step.
PREVIEW your video. It should have PD branding at start and end. This is why you want an account. The account will also show your authorship of the video and count your clicks.
If you don’t like what you see in your preview, you can back all the way out and go back to your camera roll for other shots.
Hit SAVE. Select resolution, HD. SAVE again.
New window opens: Put in title, description and tags. Hard to make fixes, so be careful.
Choose a thumbnail using slider.
SAVE your work.
Your video processes and goes up to Brightcove automatically. You should get an email letting you know it uploaded and is processing. Processing time varies.
The video does not appear on PLAIN DEALER VIDEO BLOG, but you will see it when you choose INSERT VIDEO in your post.
BE AWARE … this is an amazingly basic way to shoot video. There is so much more you can do with Videoicious. Check out their site for many lessons and demos! Stay tuned for a master class.
*3. AN ADVANCED LESSON FOR THOSE WHO ARE UP TO IT: (See video sample)
Let’s say you want to give people a tour of an exhibit or inside a store or a manufacturing facility. How best to do that without resorting to any editing?
Walk around and shoot 7 or 8 short videos, 5 to 10 seconds each. They all end up in your camera roll.
When you open Vidiolicious and are asked to choose shots in the order you want them. Skip steps 2 and 3, as usual, and when you preview, your shots will play in sequence. You can also do this with still pictures or you can have a mixture of video and stills. If you do multiple interviews, you can also string them together.
If you don’t like what you see in the preview, you can back out, all the way back to your camera roll. You can change the sequence of your clips by clicking DRAG in your camera roll.
You can also string together various individually shot interview questions into one video.
REINVENTION with Marcia Pledger